Maybelline collaborated with WonderTech to develop custom Instagram and TikTok filters for influencer marketing, promoting beauty products and a collaboration with Alkaram.
Client
Maybelline
Technology
Unity3D, WebGL
Type
AR FIlters
Devices
Tablet & Mobile
What we did
Design & Development
The Brief
Create engaging social media filters for Maybelline to boost brand presence and interaction on Instagram and TikTok.
Goal
Drive product awareness and engagement through interactive filters showcasing Maybelline’s beauty products and Alkaram collaborations.
Features
- Custom filters for beauty product promotion
- Collaboration filter featuring Alkaram’s clothing and Maybelline products
- Integration with Instagram and TikTok platforms
- Encourages user engagement and sharing
Mission
Empower influencers with innovative tools to amplify Maybelline’s brand and product visibility.
Impact
- Increased brand reach and visibility
- Enhanced engagement with target audiences
- Promoted Alkaram collaborations effectively
- Strengthened influencer partnerships
1st May 2023
Gamifiied Assesment
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